Grow exponentially with rapid experimentation and pretotyping
Our solution
You know how to come up with ideas for products and services, and you’re great at building them.
But how do you know whether you’re building the right things, before you invest in them?
Many organisations never ask this question, and that’s why they fall short of the market-changing growth that they’re pouring so much into product, marketing and innovation teams to try and achieve.
We’ve spent decades working with some of the world’s smartest innovators and biggest organisations – including Google and Stanford – to answer this question. And now, we’ve got the solution.
Introducing: the
Rapid Experimentation Framework
The Rapid Experimentation framework is our proprietary solution to the enterprise innovation challenge. Developed with leading organisations globally, it’s a proven method to shift your organisation’s mindset from asking, ‘can we build it?’ to asking, ‘should we build it?’
Delivered by our experts, underpinned by the Pretotyping methodology and our technology platform, Rapidly, our framework is a lean, streamlined and proven way to get you testing with real customers, validating ideas and only investing in what will work –saving your organisation millions by not building the wrong things.
How it works in your organisation
Our framework is designed around the three key questions for enterprises look to lead in their industry:
How do we prioritise our ideas?
How do we test them to know whether they're worth investing in?
Once we’ve validated our ideas, how do we take action to build a business case?
The Rapid Experimentation is made up of three phases in response to these questions to create long-lasting change within your organisation.
1. Prioritise
Enterprises have no shortage of ideas – typically, the problem is that there are many more ideas than resources to execute on them, resulting in bottlenecks. We help your organisation to understand which ideas to shortlist and move into the Experimentation phase across your many business functions, based on your organisation’s goals and objectives.
2. Experiment
Using pretotyping and other leading methodologies along with our platform, Rapidly, we teach your teams to think differently about failure, learning how to run experiments and gather real data with real customers to inform decision-making. Learning how to test, iterate and validate is a powerful tool, and this is where we usually start our implementation.
3. Action
We’ve got the data, and now it's time to use it. We help your teams to use the data they’ve gathered – on ideas we’ve validated will work – to make cross-functional business cases across your organisation. Our approach prevent silos, removes bottlenecks and help your entire organisation to work towards the same set of goals, objectives and outcomes.
Download the guide
Interested in how our enterprise Rapid Experimentation Framework can work in your organisation? Download our Simple Innovation guide below or get in touch to learn more.
